MAX & Co. to Open Japan-targeted Website

17 November 2008
First country-specific site for the Italian brand
MAX & Co.
Italian apparel brand MAX & Co. will unveil a new website in late February 2009 targeted towards Japanese women. This will be the company's first country-specific internet site. MAX & Co. is working with Hakuhodo Creative Vox on the site's production.

Model Kiki will act at the brand's spokeswoman, giving her a platform on the blog to introduce her favorite looks.