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Popular Indie Brand green to Cease Activity

07 October 2008
Introduction
SS '09 last collection, store closes in June 2009
Popular Japanese independent fashion brand green has announced a suspension of all business activity for next year. The Spring/Summer 'o9 collection will be the brand's last, and its main retail space in Ebisu will close in late June 2009.

Designer Yukiko Ode chose to cease brand operations to better dedicate herself to childrearing. Partner Hideaki Yoshihara has stated that he did not want to continue the brand alone.

Ode and Yoshihara — both born in 1969 — founded the brand in 1998 and had been active in Tokyo Collection since 2005. They announced the closing of men's line "green MAN" in May of this year.